YouGov (YOU)

Sector:

Media

Index:

FTSE AIM 50

188.30p
   
  • Change Today:
    -3.00p
  • 52 Week High: 396.50
  • 52 Week Low: 153.80
  • Currency: UK Pounds
  • Shares Issued: 117.15m
  • Volume: 1,509,676
  • Market Cap: £220.60m
  • RiskGrade: 149
  • Beta: 0.01

Latest Deals

Traded Action Notifier PriceAmountValue
28-Apr-26 Buy Devesh Mishra 186.00p 8,051 £14,974.86
28-Apr-26 Buy Andrea Newman 186.00p 2,683 £4,990.38
28-Apr-26 Buy Ashley G Martin 186.00p 8,051 £14,974.86
21-Apr-26 Buy Belinda Richards 188.00p 10,641 £20,005.08

Largest Deals (28 days)

Traded Action Notifier PriceAmountValue
21-Apr-26 Buy Belinda Richards 188.00p 10,641 £20,005.08
28-Apr-26 Buy Ashley G Martin 186.00p 8,051 £14,974.86
28-Apr-26 Buy Devesh Mishra 186.00p 8,051 £14,974.86
28-Apr-26 Buy Andrea Newman 186.00p 2,683 £4,990.38

Director Shareholdings

Notifier Holding Value*
Stephan Shakespeare 1,992,039 £3,751,009
Ian Griffiths 50,000 £94,150
Devesh Mishra 45,140 £84,999
Ashley G Martin 35,965 £67,722
Andrea Newman 9,668 £18,205

Major Shareholders

Notifier** Holding Value*
Artemis Investment Management LLP 10,704,427 £20,156,436
1607 Capital Partners, LLC 9,676,854 £18,221,516
Norges Bank 8,381,905 £15,783,127
Octopus Investments Nominees Limited 8,191,507 £15,424,608
Balshore Investments Limited 8,029,100 £15,118,795
BlackRock 7,841,313 £14,765,192
LIONTRUST INVESTMENT PARTNERS LLP 7,203,229 £13,563,680
Herald Investment Management 7,114,653 £13,396,892
Jupiter Asset Management Limited 6,088,259 £11,464,192
T. Rowe Price Associates, Inc. 5,718,713 £10,768,337
Brown Capital Management 5,699,914 £10,732,938
JO Hambro Capital Management 4,570,000 £8,605,310
Ameriprise Financial, Inc. 4,478,819 £8,433,616
Baillie Gifford 4,459,665 £8,397,549
Rathbone Investment Management 4,195,050 £7,899,279
Capital Group 3,518,294 £6,624,948
Sanne Fiduciary Services Limite 3,500,000 £6,590,500
Charles Stanley Stockbrokers 3,486,024 £6,564,183
Investec Wealth & Investment Limited 3,412,601 £6,425,928
Anna-Elizabeth Shakespeare 3,344,000 £6,296,752
Hillary Shakespeare 3,344,000 £6,296,752

* Value is calculated by using the current share price multiplied by the amount held.
** Major Shareholders are individuals or institutions that own more than 3% of the company’s shares and have been reported in the annual accounts.

Note 1: Prices and trades are provided by Digital Look Corporate Solutions and are delayed by at least 15 minutes.

Note 2: RiskGrade figures are provided by RiskMetrics.

 

YouGov Market Data

Currency UK Pounds
Share Price 188.30p
Change Today -3.00p
% Change -1.57 %
52 Week High 396.50
52 Week Low 153.80
Volume 1,509,676
Shares Issued 117.15m
Market Cap £220.60m
Beta 0.01
RiskGrade 149

YouGov Star Ratings

Compare performance with the sector and the market.
more star ratings
Key: vs Market vs Sector
Value
46.86% above the market average46.86% above the market average46.86% above the market average46.86% above the market average46.86% above the market average
7.69% below the sector average7.69% below the sector average7.69% below the sector average7.69% below the sector average7.69% below the sector average
Price Trend
73.99% below the market average73.99% below the market average73.99% below the market average73.99% below the market average73.99% below the market average
42.86% below the sector average42.86% below the sector average42.86% below the sector average42.86% below the sector average42.86% below the sector average
Income
5.59% below the market average5.59% below the market average5.59% below the market average5.59% below the market average5.59% below the market average
26.32% below the sector average26.32% below the sector average26.32% below the sector average26.32% below the sector average26.32% below the sector average
Growth
11.41% above the market average11.41% above the market average11.41% above the market average11.41% above the market average11.41% above the market average
13.51% above the sector average13.51% above the sector average13.51% above the sector average13.51% above the sector average13.51% above the sector average

What The Brokers Say

Strong Buy 4
Buy 1
Neutral 1
Sell 0
Strong Sell 0
Total 6
strong_buy
Broker recommendations should not be taken as investment advice, and are provided by the authorised brokers listed on this page.

YouGov Dividends

  Latest Previous
  Final Final
Ex-Div 27-Nov-25 28-Nov-24
Paid 09-Dec-25 09-Dec-24
Amount 9.25p 9.00p

Trades for 13-May-2026

Time Volume / Share Price
16:38 48,000 @ 188.30p
16:25 40,000 @ 189.00p
16:59 26,146 @ 188.74p
16:59 171,854 @ 188.74p
16:38 48,000 @ 188.30p

YouGov Key Personnel

CEO Stephan Shakespeare
Chair Ian Griffiths

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