YouGov (YOU)

Sector:

Media

Index:

FTSE AIM 50

249.40p
   
  • Change Today:
      3.60p
  • 52 Week High: 388.00
  • 52 Week Low: 153.80
  • Currency: UK Pounds
  • Shares Issued: 117.16m
  • Volume: 744,495
  • Market Cap: £292.19m
  • RiskGrade: 149
  • Beta: 0.01

YouGov Overview

YouGov is an international research data and analytics group. Our data-led offering supports and improves a wide spectrum of marketing activities of a customer base including media owners, brands and media agencies. We work with some of the world’s most recognised brands.

1 Day Chart (13-07-2026)

1 Day Chart

6 Month Chart

6 Month Chart
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Digital Look Charts Sponsored by Barclays Stockbrokers

Financials

Latest F'cast
Div Yield 4.3% 0.0%
Div Cover n/a 3.0
Op Mrgn n/a 13.4%
ROCE n/a  
Latest F'cast
P/E 6.7 6.3
PEG n/a 1.2
Pr/Revenue 0.6 0.6
Pr/Book 1.3  
Latest F'cast
Revenue n/a 1.7%
PBT n/a 192.4%
EPS n/a -12.8%
DPS n/a 1.3%

YouGov Fundamentals

Year Ending Revenue (£m) Pre-tax (£m) EPS P/E PEG EPS Grth. Div Yield
31-Jul-21 169.00 18.90 20.80p 60.9 4.1 +15% 6.00p 0.5%
31-Jul-22 221.10 25.30 23.70p 46.2 3.3 +14% 7.00p 0.6%
31-Jul-23 258.30 44.70 40.50p 24.0 0.3 +71% 8.75p 0.9%
31-Jul-24 335.30 4.00 29.40p 15.7 n/a -27% 9.00p 1.9%
31-Jul-25 388.90 18.10 31.70p 9.8 1.2 +8% 9.25p 3.0%

a. Based on UK GAAP presentation of accounts - includes discontinued activities

YouGov Forecasts

Year Ending Revenue (£m) Pre-tax (£m) EPS P/E PEG EPS Grth. Div Yield
31-Jul-26 395.62 52.93 27.65p 8.9 n/a -13% 9.37p 0.0%
31-Jul-27 406.84 59.94 33.61p 7.3 0.3 +22% 9.90p 0.0%

Copyright © 2026 FactSet Research Systems Inc. All rights reserved.

YouGov Company Announcements

Total Voting Rights and Block Listing Return 01-Jul-2026 14:04 RNS
Total Voting Rights and Block Listing Return 01-Jun-2026 16:15 RNS
Director/PDMR Dealing and Total Voting Rights 30-Apr-2026 07:00 RNS

YouGov ShareCast News

Berenberg lowers target price on YouGov followin... 24-Mar-2026 ShareCast
YouGov warns on profits, shares slide 24-Mar-2026 ShareCast
Waystone ETF ICAV - Net Asset Value(s) 20-Feb-2026 ShareCast

YouGov Top Newspaper Links

Yougov surveys a healthy profit rise 11-Oct-2011 The Scotsman
YouGov cashes in on election polls 12-Oct-2010 The Scotsman
YouGov axes staff as profits fall 13-Oct-2009 The Scotsman

Latest YouGov Director Deals

No deals were found in the last 28 days.

Note 1: Prices and trades are provided by Digital Look Corporate Solutions and are delayed by at least 15 minutes.

Note 2: RiskGrade figures are provided by RiskMetrics.

Note 3: Above ratios are on a 'per annum' basis, adjusted for corporate actions and based on the fundamentals of the primary listed security.

Note 4: Under IFRS, all figures are based on 'Continuing' operations unless otherwise stated.

Note 5: In the case of dual listed securities, broker recommendations and forecasts relate to the primary listing.

Note 6: Forecast figures based on normalised accounts.

 

YouGov Market Data

Currency UK Pounds
Share Price 249.40p
Change Today 3.60p
% Change 1.46 %
52 Week High 388.00
52 Week Low 153.80
Volume 744,495
Shares Issued 117.16m
Market Cap £292.19m
Beta 0.01
RiskGrade 149

YouGov Star Ratings

Compare performance with the sector and the market.
more star ratings
Key: vs Market vs Sector
Value
46.86% above the market average46.86% above the market average46.86% above the market average46.86% above the market average46.86% above the market average
7.69% below the sector average7.69% below the sector average7.69% below the sector average7.69% below the sector average7.69% below the sector average
Price Trend
73.99% below the market average73.99% below the market average73.99% below the market average73.99% below the market average73.99% below the market average
42.86% below the sector average42.86% below the sector average42.86% below the sector average42.86% below the sector average42.86% below the sector average
Income
5.59% below the market average5.59% below the market average5.59% below the market average5.59% below the market average5.59% below the market average
26.32% below the sector average26.32% below the sector average26.32% below the sector average26.32% below the sector average26.32% below the sector average
Growth
11.41% above the market average11.41% above the market average11.41% above the market average11.41% above the market average11.41% above the market average
13.51% above the sector average13.51% above the sector average13.51% above the sector average13.51% above the sector average13.51% above the sector average

What The Brokers Say

Strong Buy 5
Buy 1
Neutral 0
Sell 0
Strong Sell 0
Total 6
strong_buy
Broker recommendations should not be taken as investment advice, and are provided by the authorised brokers listed on this page.

YouGov Dividends

  Latest Previous
  Final Final
Ex-Div 27-Nov-25 28-Nov-24
Paid 09-Dec-25 09-Dec-24
Amount 9.25p 9.00p

Trades for 13-Jul-2026

Time Volume / Share Price
16:03 29,367 @ 250.00p
16:35 1,527 @ 249.40p
16:35 30,328 @ 249.40p
16:35 183 @ 249.40p
16:35 17 @ 249.40p

YouGov Key Personnel

CEO Stephan Shakespeare
Chair Ian Griffiths

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