YouGov (YOU)

Sector:

Media

Index:

FTSE AIM 50

308.75p
   
  • Change Today:
    -2.25p
  • 52 Week High: 492.00
  • 52 Week Low: 258.50
  • Currency: UK Pounds
  • Shares Issued: 117.19m
  • Volume: 18,896
  • Market Cap: £361.83m
  • RiskGrade: 149

YouGov Overview

YouGov is an international research data and analytics group. Our data-led offering supports and improves a wide spectrum of marketing activities of a customer base including media owners, brands and media agencies. We work with some of the world’s most recognised brands.

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Financials

Latest F'cast
Div Yield 2.9% 0.0%
Div Cover 3.3 3.6
Op Mrgn 3.3% 14.2%
ROCE 32.5%  
Latest F'cast
P/E 10.6 9.7
PEG n/a 1.1
Pr/Revenue 1.1 0.9
Pr/Book 2.0  
Latest F'cast
Revenue 29.8% 14.6%
PBT -91.1% 1259.8%
EPS -27.4% 8.9%
DPS 2.9% -1.3%

YouGov Fundamentals

Year Ending Revenue (£m) Pre-tax (£m) EPS P/E PEG EPS Grth. Div Yield
31-Jul-20 152.40 15.20 18.10p 44.2 2.1 +21% 5.00p 0.6%
31-Jul-21 169.00 18.90 20.80p 60.9 4.1 +15% 6.00p 0.5%
31-Jul-22 221.10 25.30 23.70p 46.2 3.3 +14% 7.00p 0.6%
31-Jul-23 258.30 44.70 40.50p 24.0 0.3 +71% 8.75p 0.9%
31-Jul-24 335.30 4.00 29.40p 15.7 n/a -27% 9.00p 1.9%

a. Based on UK GAAP presentation of accounts - includes discontinued activities

YouGov Forecasts

Year Ending Revenue (£m) Pre-tax (£m) EPS P/E PEG EPS Grth. Div Yield
31-Jul-25 384.27 54.39 32.03p 9.7 1.1 +9% 8.88p 0.0%
31-Jul-26 393.83 62.52 37.36p 8.3 0.5 +17% 9.90p 0.0%
31-Jul-27 409.05 68.00 42.08p 7.4 0.6 +13% 10.94p 0.0%

Copyright © 2025 FactSet Research Systems Inc. All rights reserved.

YouGov Company Announcements

Appointment of Non-Executive Directors 05-Sep-2025 07:00 RNS
Total Voting Rights 01-Sep-2025 13:11 RNS
Director/PDMR Shareholding 29-Aug-2025 11:41 RNS

YouGov ShareCast News

Expanded YouGov ends year in line with expectati... 05-Aug-2025 ShareCast
YouGov pre-tax profits slump in H1 31-Mar-2025 ShareCast
Berenberg lowers target price on YouGov 04-Feb-2025 ShareCast

YouGov Top Newspaper Links

Yougov surveys a healthy profit rise 11-Oct-2011 The Scotsman
YouGov cashes in on election polls 12-Oct-2010 The Scotsman
YouGov axes staff as profits fall 13-Oct-2009 The Scotsman

Latest YouGov Director Deals

Traded Action Notifier PriceAmountValue
28-Aug-25 Buy Stephan Shakespeare 346.20p 86,715 £300,207.32
27-Aug-25 Sell Alex McIntosh 340.50p 76,486 £260,434.83
27-Aug-25 Exercise of option Alex McIntosh 0.000p 76,486 £0.00

Note 1: Prices and trades are provided by Digital Look Corporate Solutions and are delayed by at least 15 minutes.

Note 2: RiskGrade figures are provided by RiskMetrics.

Note 3: Above ratios are on a 'per annum' basis, adjusted for corporate actions and based on the fundamentals of the primary listed security.

Note 4: Under IFRS, all figures are based on 'Continuing' operations unless otherwise stated.

Note 5: In the case of dual listed securities, broker recommendations and forecasts relate to the primary listing.

Note 6: Forecast figures based on normalised accounts.

 

YouGov Market Data

Currency UK Pounds
Share Price 308.75p
Change Today -2.25p
% Change -0.72 %
52 Week High 492.00
52 Week Low 258.50
Volume 18,896
Shares Issued 117.19m
Market Cap £361.83m
RiskGrade 149

YouGov Star Ratings

Compare performance with the sector and the market.
more star ratings
Key: vs Market vs Sector
Value
46.86% above the market average46.86% above the market average46.86% above the market average46.86% above the market average46.86% above the market average
7.69% below the sector average7.69% below the sector average7.69% below the sector average7.69% below the sector average7.69% below the sector average
Price Trend
73.99% below the market average73.99% below the market average73.99% below the market average73.99% below the market average73.99% below the market average
42.86% below the sector average42.86% below the sector average42.86% below the sector average42.86% below the sector average42.86% below the sector average
Income
5.59% below the market average5.59% below the market average5.59% below the market average5.59% below the market average5.59% below the market average
26.32% below the sector average26.32% below the sector average26.32% below the sector average26.32% below the sector average26.32% below the sector average
Growth
11.41% above the market average11.41% above the market average11.41% above the market average11.41% above the market average11.41% above the market average
13.51% above the sector average13.51% above the sector average13.51% above the sector average13.51% above the sector average13.51% above the sector average

What The Brokers Say

Strong Buy 4
Buy 0
Neutral 2
Sell 0
Strong Sell 0
Total 6
buy
Broker recommendations should not be taken as investment advice, and are provided by the authorised brokers listed on this page.

YouGov Dividends

  Latest Previous
  Final Final
Ex-Div 28-Nov-24 30-Nov-23
Paid 09-Dec-24 11-Dec-23
Amount 9.00p 8.75p

Trades for 24-Sep-2025

Time Volume / Share Price
09:29 3 @ 309.73p
09:07 419 @ 308.38p
09:02 100 @ 309.00p
09:00 482 @ 309.75p
09:00 566 @ 309.07p

YouGov Key Personnel

CFO Alex McIntosh

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