YouGov (YOU)

Sector:

Media

Index:

FTSE AIM 50

197.00p
   
  • Change Today:
      6.00p
  • 52 Week High: 396.50
  • 52 Week Low: 153.80
  • Currency: UK Pounds
  • Shares Issued: 117.15m
  • Volume: 1,040,513
  • Market Cap: £230.79m
  • RiskGrade: 149
  • Beta: 0.01

Latest Deals

Traded Action Notifier PriceAmountValue
28-Apr-26 Buy Devesh Mishra 186.00p 8,051 £14,974.86
28-Apr-26 Buy Andrea Newman 186.00p 2,683 £4,990.38
28-Apr-26 Buy Ashley G Martin 186.00p 8,051 £14,974.86
21-Apr-26 Buy Belinda Richards 188.00p 10,641 £20,005.08

Largest Deals (28 days)

Traded Action Notifier PriceAmountValue
21-Apr-26 Buy Belinda Richards 188.00p 10,641 £20,005.08
28-Apr-26 Buy Ashley G Martin 186.00p 8,051 £14,974.86
28-Apr-26 Buy Devesh Mishra 186.00p 8,051 £14,974.86
28-Apr-26 Buy Andrea Newman 186.00p 2,683 £4,990.38

Director Shareholdings

Notifier Holding Value*
Stephan Shakespeare 1,992,039 £3,924,317
Ian Griffiths 50,000 £98,500
Devesh Mishra 45,140 £88,926
Ashley G Martin 35,965 £70,851
Andrea Newman 9,668 £19,046

Major Shareholders

Notifier** Holding Value*
Artemis Investment Management LLP 10,704,427 £21,087,721
1607 Capital Partners, LLC 9,676,854 £19,063,402
Norges Bank 8,381,905 £16,512,353
Octopus Investments Nominees Limited 8,191,507 £16,137,269
Balshore Investments Limited 8,029,100 £15,817,327
BlackRock 7,841,313 £15,447,387
LIONTRUST INVESTMENT PARTNERS LLP 7,203,229 £14,190,361
Herald Investment Management 7,114,653 £14,015,866
Jupiter Asset Management Limited 6,088,259 £11,993,870
T. Rowe Price Associates, Inc. 5,718,713 £11,265,865
Brown Capital Management 5,699,914 £11,228,831
JO Hambro Capital Management 4,570,000 £9,002,900
Ameriprise Financial, Inc. 4,478,819 £8,823,273
Baillie Gifford 4,459,665 £8,785,540
Rathbone Investment Management 4,195,050 £8,264,248
Capital Group 3,518,294 £6,931,039
Sanne Fiduciary Services Limite 3,500,000 £6,895,000
Charles Stanley Stockbrokers 3,486,024 £6,867,467
Investec Wealth & Investment Limited 3,412,601 £6,722,824
Anna-Elizabeth Shakespeare 3,344,000 £6,587,680
Hillary Shakespeare 3,344,000 £6,587,680

* Value is calculated by using the current share price multiplied by the amount held.
** Major Shareholders are individuals or institutions that own more than 3% of the company’s shares and have been reported in the annual accounts.

Note 1: Prices and trades are provided by Digital Look Corporate Solutions and are delayed by at least 15 minutes.

Note 2: RiskGrade figures are provided by RiskMetrics.

 

YouGov Market Data

Currency UK Pounds
Share Price 197.00p
Change Today 6.00p
% Change 3.14 %
52 Week High 396.50
52 Week Low 153.80
Volume 1,040,513
Shares Issued 117.15m
Market Cap £230.79m
Beta 0.01
RiskGrade 149

YouGov Star Ratings

Compare performance with the sector and the market.
more star ratings
Key: vs Market vs Sector
Value
46.86% above the market average46.86% above the market average46.86% above the market average46.86% above the market average46.86% above the market average
7.69% below the sector average7.69% below the sector average7.69% below the sector average7.69% below the sector average7.69% below the sector average
Price Trend
73.99% below the market average73.99% below the market average73.99% below the market average73.99% below the market average73.99% below the market average
42.86% below the sector average42.86% below the sector average42.86% below the sector average42.86% below the sector average42.86% below the sector average
Income
5.59% below the market average5.59% below the market average5.59% below the market average5.59% below the market average5.59% below the market average
26.32% below the sector average26.32% below the sector average26.32% below the sector average26.32% below the sector average26.32% below the sector average
Growth
11.41% above the market average11.41% above the market average11.41% above the market average11.41% above the market average11.41% above the market average
13.51% above the sector average13.51% above the sector average13.51% above the sector average13.51% above the sector average13.51% above the sector average

What The Brokers Say

Strong Buy 4
Buy 1
Neutral 1
Sell 0
Strong Sell 0
Total 6
strong_buy
Broker recommendations should not be taken as investment advice, and are provided by the authorised brokers listed on this page.

YouGov Dividends

  Latest Previous
  Final Final
Ex-Div 27-Nov-25 28-Nov-24
Paid 09-Dec-25 09-Dec-24
Amount 9.25p 9.00p

Trades for 15-May-2026

Time Volume / Share Price
16:46 86,795 @ 192.89p
16:46 13,205 @ 192.89p
16:35 20,000 @ 197.00p
16:35 20,000 @ 197.00p
16:35 61,930 @ 197.00p

YouGov Key Personnel

CEO Stephan Shakespeare
Chair Ian Griffiths

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