YouGov (YOU)

Sector:

Media

Index:

FTSE AIM 50

268.00p
   
  • Change Today:
      4.20p
  • 52 Week High: 298.00
  • 52 Week Low: 153.80
  • Currency: UK Pounds
  • Shares Issued: 117.16m
  • Volume: 1,323,494
  • Market Cap: £313.99m
  • RiskGrade: 149
  • Beta: 0.01

Latest Deals

Traded Action Notifier PriceAmountValue
28-Apr-26 Buy Devesh Mishra 186.00p 8,051 £14,974.86
28-Apr-26 Buy Andrea Newman 186.00p 2,683 £4,990.38
28-Apr-26 Buy Ashley G Martin 186.00p 8,051 £14,974.86
21-Apr-26 Buy Belinda Richards 188.00p 10,641 £20,005.08
24-Mar-26 Buy Stephan Shakespeare 155.00p 65,616 £101,704.80

Largest Deals (365 days)

Traded Action Notifier PriceAmountValue
24-Mar-26 Buy Stephan Shakespeare 155.00p 65,616 £101,704.80
15-Oct-25 Buy Stephan Shakespeare 256.00p 39,060 £99,993.60
14-Oct-25 Buy Ian Griffiths 260.00p 19,216 £49,961.60
24-Mar-26 Buy Ian Griffiths 156.00p 30,784 £48,023.04
11-Feb-26 Buy Ashley G Martin 211.00p 16,586 £34,996.46

Director Shareholdings

Notifier Holding Value*
Stephan Shakespeare 1,992,039 £5,338,664
Ian Griffiths 50,000 £134,000
Devesh Mishra 45,140 £120,975
Ashley G Martin 35,965 £96,386
Andrea Newman 9,668 £25,910

Major Shareholders

Notifier** Holding Value*
Artemis Investment Management LLP 10,488,593 £28,109,429
1607 Capital Partners, LLC 9,676,854 £25,933,969
Norges Bank 8,381,905 £22,463,505
Octopus Investments Nominees Limited 8,191,507 £21,953,239
Balshore Investments Limited 8,029,100 £21,517,988
BlackRock 7,841,313 £21,014,719
LIONTRUST INVESTMENT PARTNERS LLP 7,203,229 £19,304,654
Herald Investment Management 7,114,653 £19,067,270
Jupiter Asset Management Limited 6,088,259 £16,316,534
T. Rowe Price Associates, Inc. 5,718,713 £15,326,151
Brown Capital Management 5,699,914 £15,275,770
JO Hambro Capital Management 4,570,000 £12,247,600
Ameriprise Financial, Inc. 4,478,819 £12,003,235
Baillie Gifford 4,459,665 £11,951,902
Rathbone Investment Management 4,195,050 £11,242,734
Capital Group 3,518,294 £9,429,028
Sanne Fiduciary Services Limite 3,500,000 £9,380,000
Charles Stanley Stockbrokers 3,486,024 £9,342,544
Investec Wealth & Investment Limited 3,412,601 £9,145,771
Anna-Elizabeth Shakespeare 3,344,000 £8,961,920
Hillary Shakespeare 3,344,000 £8,961,920

* Value is calculated by using the current share price multiplied by the amount held.
** Major Shareholders are individuals or institutions that own more than 3% of the company’s shares and have been reported in the annual accounts.

Note 1: Prices and trades are provided by Digital Look Corporate Solutions and are delayed by at least 15 minutes.

Note 2: RiskGrade figures are provided by RiskMetrics.

 

YouGov Market Data

Currency UK Pounds
Share Price 268.00p
Change Today 4.20p
% Change 1.59 %
52 Week High 298.00
52 Week Low 153.80
Volume 1,323,494
Shares Issued 117.16m
Market Cap £313.99m
Beta 0.01
RiskGrade 149

YouGov Star Ratings

Compare performance with the sector and the market.
more star ratings
Key: vs Market vs Sector
Value
72.84% above the market average72.84% above the market average72.84% above the market average72.84% above the market average72.84% above the market average
Sector averageSector averageSector averageSector averageSector average
Price Trend
93.23% below the market average93.23% below the market average93.23% below the market average93.23% below the market average93.23% below the market average
89.74% below the sector average89.74% below the sector average89.74% below the sector average89.74% below the sector average89.74% below the sector average
Income
68.67% above the market average68.67% above the market average68.67% above the market average68.67% above the market average68.67% above the market average
37.50% above the sector average37.50% above the sector average37.50% above the sector average37.50% above the sector average37.50% above the sector average
Growth
15.31% below the market average15.31% below the market average15.31% below the market average15.31% below the market average15.31% below the market average
26.32% below the sector average26.32% below the sector average26.32% below the sector average26.32% below the sector average26.32% below the sector average

What The Brokers Say

Strong Buy 5
Buy 1
Neutral 0
Sell 0
Strong Sell 0
Total 6
strong_buy
Broker recommendations should not be taken as investment advice, and are provided by the authorised brokers listed on this page.

YouGov Dividends

  Latest Previous
  Final Final
Ex-Div 27-Nov-25 28-Nov-24
Paid 09-Dec-25 09-Dec-24
Amount 9.25p 9.00p

Trades for 01-Oct-2026

Time Volume / Share Price
11:47 117,156 @ 264.30p
15:38 25,000 @ 269.05p
16:35 48,093 @ 268.00p
16:35 436 @ 268.00p
16:35 1,220 @ 268.00p

YouGov Key Personnel

CEO Stephan Shakespeare
Chair Ian Griffiths

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