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JD Sports Q2 sales soften, lowers FY PBT guidance

By Iain Gilbert

Date: Thursday 20 Aug 2026

(Sharecast News) - Retailer JD Sports Fashion reported a drop in second quarter sales on Thursday and cut its full‑year profit guidance, pointing to a still‑promotional market and softer consumer demand across key regions.
JD Sports said Q2 organic revenues fell 1.3%, widening from the 0.1% decline seen in Q1, while...

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